June 2, 2022
Zulabet is one of the newer online betting platforms that has been attracting a lot of interest in recent times. The company behind it, Maltix Limited, must have done a lot to float in the highly competitive gambling industry, especially after joining it so late. This review highlights some of the new and unique features that Zulabet has implemented in recent times to make the betting site stand out in the industry.
Zulabet is based within the Malta jurisdiction and licensed by the Malta Gaming Authority. The license number is MGA/B2C/486/2018, and the company registration number is C96904. With the licensing and registration details published on the official website, Zulabet created a high level of trustworthiness among punters and reviewers.
Reports indicate that this eSports bookmaker has now been awarded a Swedish gaming license. That suggests that Zulabet will most likely launch in Sweden's regulated market, offering eSport betting and other betting services to more punters. However, there has been no official statement from the Maltix Limited Company regarding if and when the move will happen. The Malta license is also valid until 2028, casting doubts about why it would move to Sweden.
Some experts say Zulabet's success stems from its extensive and effective marketing campaigns. Zulabet has invested in numerous forms of marketing, including social media ads, direct emailing, and telemarketing. The marketing strategies are personalized and designed for the particular target audience the betting provider is looking for. Word of mouth marketing has also played a significant role in their marketing success, triggered by their good services.
However, several experts claim that the company's marketing cost might be too high to make the campaigns sustainable. It might have been a good strategy for entering the market, but it is not financially feasible to sustain it long-term.
Bonus offers and several other promotional offers are pretty common on eSport betting sites and other online betting platforms, making it logical that Zulabet offers them. However, the difference comes in the sheer number of offers Zulabet has. It has more than 15 types of bonuses and promotional offers available for all players, including welcome bonuses, free bets, boosted bets, weekly bonuses, and cashback bonuses.
The bonus and promotional offers are also relatively more attractive than on other competing online betting platforms. That is regarding the amount or value that punters get and the wagering terms and conditions attached to the offers. A good eSports ranking platform can help punters compare the offers among the best bookmakers covering eSports betting markets.
Statistics indicate that punters tend to gravitate towards the best eSports betting sites and other gambling platforms that offer quality customer support services. Several other eSports betting platforms certainly provide better customer support services than Zulabet, especially regarding the available channels and response time. Regardless, the customer services at Zulabet are still commendable.
Zulabet has only two channels for accessing customer services. The first one is via email, which takes quite some time to get a response but can come in handy for long or detail-oriented requests. The other alternative is via live chat. Punters can also use the FAQ page on the Zulabet site or online forums to find solutions to common problems that they may experience.
According to the Maltix Limited Company, the wide variety of betting markets is their main secret. Zulabet provides betting markets for virtually all the legal and registered sports played globally, including eSports and virtual sports. The prematch section typically offers more than 32000 events each month. Punters can be sure to find betting markets of any major sports tournament and enjoy a variety of bet types. Live betting is also supported, including for eSports.
Bet odds are also intentionally made more attractive than most competitors offer, making the deal even sweeter. The site user interface is designed such that punters have an easy time navigating through the numerous options to find the sports and matches on which they want to wager.
Zulabet offers an impressive variety of deposit solutions to cover the preferences of most punters. Punters can make payments in four currencies, Euro, Hungarian forint, Norwegian krone, and Indian rupee. The process of depositing funds is relatively easy but depends on the payment method used. However, the withdrawal options are quite limited. They generally include a variety of e-wallet solutions. Zulabet also does not offer cryptocurrency payment options, which are desirable nowadays among elite punters.
Zulabet promotes responsible gambling in several different ways. For starters, it allows punters to close their accounts when they please, irrespective of the reasons they offer. Closing gambling accounts can help punters stay away from addictive gambling. Zulabet also allows account limits, which punters can set to limit their activities.
Haruki Nakamura, affectionately termed "DataSensei" within the Esports universe, is EsportRanker's resident data wizard. Seamlessly merging his love for Esports with his knack for research, he provides insights and analysis that propel the industry forward.